We’re Doing Contact Info Wrong

Phone, text and email should work like DNS entries

Image Licensed from BigStock

You see it every day — please fill out your address, phone number, and email.

Some company puts it into their database. It lives there forever — even after it’s no longer accurate. It is put into marketing lists and sold to the highest bidder. It’s stolen by hackers and re-sold to spammers. Once you give it out, you can’t take it back.